This post is much better is you read it in his voice.
Google+ is Google’s third attempt (Buzz, Wave, Plus…) to launch a social media platform and they still haven’t gotten it right.
- I can put my friends in circle. Who cares? Its a pain in the butt. I have 370 Facebook friends. I would be putting people in circles all day.
- We can create a hangout. Did someone tell Meetup.com because I’m sure they will be terrified.
- No ones on Google+ but digital marketers, social media gurus, tech people, and Brittany Spears (at least her PR agency).
- There is no added value to brands. Can brands create compelling app/space/content that would convince non-users to check out Google+? No.
- Verification sucks. I wouldn’t create a link to some random social network if I was worried about it succeeding (see Buzz, Wave). Why would I create a link to Google Plus? Additionally, most companies have to pay a developer to do this. Google Places is more business friendly with that awful postcard verification system. PS. Most companies don’t allow development on sites during the Holidays.
- The help section sucks. Hire someone to make it user friendly and complete. Ask Matt Cutts to help with your searchability.
- I know you are in a war with Facebook but release your API so we can use it from Hootsuite.
- Why won’t you allow contests & sweepstakes on Google Plus?
- Javascript is this language developers can use to tell people their website will not work in a user’s browser. It would be nice to tell users that certain functions do not work. I just spent several minutes trying to find out a why a coworker’s couldn’t get the “add to circle” button to work in an older version of IE.
- How about putting the added functionality like hangouts, invites, and create pages in the navigation at the top where people will look for it?
- Why is it such a pain in the butt to navigate between pages? (Facebook sucks at this too)
- Like 7, release the API so we can get cool Chrome and Firefox Plug-ins.